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Important Stats & Articles

Short-form ranks #1 for lead generation and engagement.

Marketers will invest in short-form video more in 2022 than any other content format.

Nearly half (47%) of marketers surveyed believe short-form videos are most likely to go viral.

54% of marketers surveyed say their companies leverage short-form videos.

42% of marketers surveyed say creating video content through an outside agency has resulted in better videos.

31% of brands publish two to four videos per month.

29% of companies started prioritizing video marketing in 2019.

68% of marketers say content showcasing their products and services generates the biggest ROI.

According to End, 39% of people who watch a video look up the accompanying organization within 24 hours of viewing.

57% of people who watch a video for a nonprofit go on to make a donation.

Client Resources

Perhaps you have some inquiries about beginning the process. You may discover the solutions on this page!

If you are a business owner who is interested in video production, here’s why you should be telling your story.

There’s a reason you love what you do & I guarantee people will find the origin of your company interesting. 

Video is so powerful because it gives you a chance to properly convey your brand’s values, mission, and unique selling points, all while forming an emotional connection with your audience.

This way you’ll form stronger relationships with your customers, answer all their questions (instead of forcing them to dig around on your about us page), & see a better ROI for your marketing efforts.
 

Brand Story Video

88% of video marketers reported that video gives them a positive ROI. (Wyzowl, 2020) 

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The Impact of a Brand Story Video 🚀

In today's marketing landscape, two essential elements are authenticity and building connections.

 

One tool that excels in achieving this is the Brand Story Video. 🌟

What makes it so powerful?

Brand story videos go beyond simply showcasing products or services. They introduce the faces, voices, and stories behind the brand. People connect with people, and this human element fosters a genuine connection. 👥

Why are they so influential?

1. **Establishing Trust**: Trust is the cornerstone of successful business relationships. By sharing your brand's journey, values, and vision through a brand story video, you open the door for potential clients to get to know, like, and trust you. 🤝

2. **Boosting Brand Awareness**: A well-crafted brand story video doesn't just tell your story; it amplifies it. It's shareable, memorable, and impactful. It sparks conversations, expands your reach, and boosts brand awareness. 🌐

3. **Setting Yourself Apart**: In a competitive marketplace, differentiation is the key to success. A well-executed brand story video sets you apart, showcasing what makes your brand unique and memorable. 🚀

4. **Emotional Engagement**: Storytelling is a potent tool for tapping into emotions. A brand story video creates an emotional connection with your audience, making them more likely to take action. 📈

X Ray Productions specializes in creating brand story videos that resonate, inspire, and deliver results. We firmly believe in the power of storytelling to elevate your brand and connect with your audience on a deeper level. 💡

Are you ready to harness the power of your brand's story? Let's discuss how we can create a video that not only shares your story but also motivates your audience to take action. Together, let's make your brand unforgettable! 💬"

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